It is go time!
Oh however what a day now we have all lived to see. What an unprecedentedly wild day. Surfer Journal, the “Bible of the Sport,” established virtually precisely 60 years in the past has, for the primary time in its storied historical past, endorsed a candidate for President of the US of America.
Was it Trump x Pence?
Biden x Harris?
I’ll prevent the psychological anguish.
In an Instagram submit rocketed to over 2.2 million followers Editor-in-Chief Todd Prodanovich wrote:
“Keep politics out of surfing” is a standard chorus on social media as of late, however the reality is the selections made within the political realm have large affect over our browsing lives and the well being of our coasts. And as our window to stop the worst outcomes from local weather change closes, its extra necessary now than ever to vote like the way forward for browsing depends upon it.
That’s why, for the primary time in Surfer’s 60-year historical past, we’re endorsing a presidential ticket.
Click on our hyperlink in bio to examine why surfers ought to vote for @joebiden and @kamalaharris.
Response, as you may think, was swift and in addition celebrity-filled.
Jessi-Miley Cyrus: I really like this (muscle arm emojis, coronary heart)
Father of Skilled Surfer Ian Cairns: There’s a cause that Surfer has not been in politics and that’s as a result of browsing is a spot the place we are able to retreat from title calling and shit-fuckery over politics, race, gender, faith and many others. you simply shat the place you eat. Browsing is about an awesome household the place all that bullshit doesn’t matter. It’s one of many final locations the place we collectively agree about one factor: are the waves nice.
Good-looking Boi Jay Alvarrez: Lmfaooooo who’s going to get fired on the advertising and marketing staff for this dumb transfer
U.S. Olympic Surf Workforce Coach Brett Simpson: Your caught in a RIP tide.
Excessive-end surfboard shaper Matt Biolos: You waited till a senile puppet got here up in opposition to an obnoxious TV actuality personally to make this declare?
Plus a lot unfollow, Trump2020, thanks for the courageous stand, unfollow with all of my associates, Trump, blah blah blah, and many others.
What do I really feel?
Oh, thank for asking.
I feel political endorsements by media, particularly in these fashionable (post-1990) occasions are as foolish as they’re counterproductive, very doubtless turning extra off than they activate, however the numbers recreation is shit. That is about ardour. About perception. About pulling the gloves off and neck slapping opponents at will.
Surfer Journal Editor-in-Chief Todd Prodanovich has now taken a stand. Positive, a centrist stand backing an historic profession politician actively disavowing the “green new deal” however in these occasions a centrist stand is bold-ish.
And this ain’t the time for half steps. For bold-ish. That is the time for scorched earth and Prodanovich should not settle with a tempest in an instagrampot.
He should push for daring.
That is the time to take The Inertia out.
Mealy-mouthed leftism, spineless environmentalism, pretend inclusionsim, excessive fives and bullshit.
The Inertia is on the ropes. Time to neck slap KO.
Prodanovich and his Surfer ought to go full ANTIFA doubling, tripling, quadrupling down on this stand. The precise-adjacent has already left the constructing. Lukewarm will get spat out of each mouth, even mealy ones.
As the best singer of our time Brandon Flowers crooned, “What are you made of?” As a result of what have you ever acquired to concern?
Extra because the story develops.