Because it first dropped final yr, Beyoncé’s ode to melanated pores and skin, “Brown Skin Girl,” grew to become a much-needed narrative shift; a course correction to what many Black girls already knew: that we’re stunning. Now, the queen has dropped the official music video for her musical collaboration with Saint JHN and Wizkid.
When you’ve seen Black Is King, Beyoncé’s visible album based mostly on the 2019 soundtrack she govt produced, The Lion King: The Present, then you definately’ve seen the music video directed by Jenn Nkiru. The Nigerian-British director instructed ESSENCE earlier this month that the music video was an extension of how she considered Black folks and the way she considered herself.
“I just think Brown skin, Black skin, dark skin, is so beautiful. I just see the divinity in it. It’s gorgeous,” she defined. “This was meant to be an affirmation of that. That’s the intent of it, to be an affirmation.”
“It was so important to me to represent all different shades of brown,” Beyoncé mentioned concerning the music video on Good Morning America Monday. “And I wished each character to be shot in a regal mild.
Not solely does the video function Bey’s daughter, Blue Ivy, who introduces the observe together with her tender voice, but in addition her youngest daughter, Rumi, her mom Tina Knowles-Lawson and her greatest pal and former Future’s Youngster bandmate, Kelly Rowland in a scene positive to convey a tear to your eye. The music video for the Afrobeats-infused R&B music additionally options A-listers, together with Oscar winner Lupita Nyong’o, former ESSENCE cowl star Naomi Campbell together with fashions Adut Akech and Aweng Chuol.
“Brown Skin Girl” not solely spawned an entire problem in its honor, it additionally grew to become probably the most streamed music by a girl final yr within the Sub-Saharan Africa, in keeping with Apple Music.
The music video was additionally lauded by music lovers for its inclusivity, together with Black girls who’re albino and darker girls from South Asia, noting that the impacts of colorism aren’t distinctive to the Black group.
Nkuri instructed ESSENCE it was necessary for her to concentrate on “gaps” when it got here to Black womanhood.
“My focus is always, how do we get to represent people in a human way, in a full way? These are women,” she mentioned, “irrespective of even complexion for a moment, these are women.”